Part 3 of the AI-Powered SEO Workflows series Article 2 covered metadata — the compact, constrained stuff. Title tags and meta descriptions have hard character limits, clear structural rules, and a fairly narrow brief. They’re a good place to start because the AI either hits the target or it doesn’t, and you can check in … Read More
If you worked through Article 1, you’ve got the foundations in place — an API connection, a basic loop, and an understanding of how system prompts and user messages work as separate layers. This article is where we build something you can actually use on a real site. We’re going to build a title tag … Read More
Before We Get Into It: Why This Series Exists Something comes up a lot when working alongside other SEOs. Someone will look over at a spreadsheet mid-workflow and say some version of the same thing: “I’ve never seen SEO done like this before.” Not because it’s complicated. Not because it requires a computer science degree. … Read More
Many fundamental best practices in accessibility overlap with SEO, making it essential to address accessibility issues to enhance the user experience and improve search rankings. In this blog post, we will explore the core areas of accessibility, discuss useful tools for auditing, and provide a practical audit template. Accessibility Standards Before you start auditing for … Read More
How to Identify and Fix Your International (Technical) SEO Problems Before They Collapse So much can go wrong, and it’s destined to leave an SEO with a headache. Typically, we’d be implementing hreflang through HTML Tags, HTTP Headers, or in an XML Sitemap and religiously trying to verify that it’s set up correctly. But what … Read More
Is your site accessible? No? Why the h*ck not? Ensuring websites are accessible and usable for everyone should be a major goal for anyone who works within the online space. In the UK alone there are 14.1 million people living with a disability; all of whom should be able to use your site. Accessibility creates … Read More
Since the rise of social media, new ways of communicating have integrated into our lives. It started out as emoticons, ordered punctuation that allowed us to show emotions in our social media updates. Emoticons were great – I used to love trying to make them, but from an accessibility standpoint they were awful. I wouldn’t … Read More
How to use coaching to create stronger client relationships Whether you are agency or freelance, the relationship between you and your clients ensure the longevity of your business. A happy client is likely to renew their contract and potentially increase their spend. So how do we improve client relationships? Billie has been using ILM approved … Read More
Client bias, another battle for Women in SEO We often speak about how SEO and tech are male-dominated industries. But we don’t often speak about the bias that Women in the industry face from clients. In this talk, I would like to explore sexism from clients and offer actionable ways that it can be addressed … Read More
Is your site accessible? No? Why the f*ck not? Ensuring websites are accessible and usable for everyone should be a major goal for anyone who works within the online space. In the UK alone there are 14.1 million people living with a disability; all of whom should be able to use your site. Accessibility creates … Read More
